For pharma commercial launch teams
Launch day is fixed.
Is every function actually ready?
In Parallel captures every cross-functional launch decision — owner, deadline, context — and turns them into a living launch readiness view that updates itself. Start free.
The coordination tax
Six workstreams. Dozens of meetings.
Where did that decision land?
Pharma launches demand flawless coordination across medical affairs, commercial, market access, regulatory, supply chain, and field force. Each function has its own meeting cadence and decision-making process — and none of them talk to each other.
42%
of pharma launches underperform expectations.
Cross-functional coordination failures are cited as the primary driver. Decisions made in one function don’t propagate to others until it’s too late.
McKinsey Pharma Launch Excellence
Point-in-time snapshots
Launch readiness assessments happen monthly or fortnightly. By the time the steering committee reviews them, the reality on the ground has already shifted.
Invisible drift
Medical affairs adjusts a KOL engagement timeline. Commercial doesn’t know until the launch milestone slips. Nobody flagged it because nobody saw it.
Six workstreams, zero visibility
Veeva for commercial, SharePoint for regulatory, separate trackers for market access and medical affairs. None of them show the launch director what was decided across all functions this week.
How In Parallel helps
From six workstreams to one living launch view.
01
Cross-functional launch decision capture
In Parallel joins your medical affairs reviews, commercial readiness calls, market access meetings, and regulatory syncs — captures every decision, owner, and deadline across all launch workstreams. No manual minutes. No chasing.
02
Living launch readiness tracker
Your launch readiness view updates itself from meeting signals. When a regulatory decision affects the commercial timeline, it surfaces immediately — not two weeks later in a steering committee.
03
Drift detection across workstreams
Know when medical affairs, commercial, or market access diverge from what was agreed before it derails the launch plan. In Parallel surfaces the gap between decisions and execution automatically.
04
Launch review reporting
Stop spending days assembling launch readiness decks from six different workstreams. Launch health data is always current because it comes from the meetings where decisions actually happen.
Trusted by launch teams
A mid-cap biotech cut their launch readiness review from a full day to 30 minutes.
“We used to spend two days before every steering committee assembling the launch readiness view. Now it’s always current because every workstream decision is captured as it happens.”
6
workstreams unified in one view
30 min
launch review prep (was 2 days)
100%
decision traceability across functions
<2 wks
typical time to value
Side by side
What changes when launch decisions stop falling through the cracks.
Without In Parallel
- Launch readiness assessments are point-in-time snapshots, stale within days
- Medical affairs shifts a timeline — commercial finds out at the next steering committee
- Six workstreams, six meeting cadences, no shared view of what was decided
- Launch milestone slippage discovered reactively, not proactively
- Days spent assembling cross-functional launch status reports
With In Parallel
- Living launch readiness view that updates from every workstream meeting
- Regulatory and medical decisions propagate to commercial plans immediately
- Every workstream decision captured with owner, deadline, and context
- Drift detected before it affects downstream launch milestones
- Launch review decks assembled in 30 minutes, always current
Built for pharma launches
Your meetings. Your workstreams. Zero behaviour change.
In Parallel layers onto what you already use. Nobody downloads an app. Nobody changes their workflow. It just works.
Works with Teams & Zoom
In Parallel joins your existing meeting platforms. Microsoft Teams, Zoom, Google Meet — wherever your launch teams meet today.
GxP-aware
Designed for regulated environments. Audit trails, data residency options, and enterprise security your quality team expects.
Zero behaviour change
In Parallel joins your existing meetings. Nobody downloads an app. Nobody changes their workflow. It just works.
Cross-functional by design
Not a medical affairs tool. Not a commercial tool. A coordination layer that works across every function involved in the launch.
Per-seat pricing
€69 per active seat per month, with annual and volume discounts down to €49. Workspaces are free. Passive users aren’t invoiced. 10 meetings free to try, no credit card.
Start free in 5 minutes
Add the AI notetaker to your next launch meeting. No procurement, no IT review, no risk. See results immediately.
Start in 5 minutes
Add it to your next launch meeting.
See every decision captured.
10 meetings free, no credit card. Try it on your next workstream call. See every decision with an owner and a deadline. Then decide if you want the living launch readiness view.